I. Sustainability First
Our members create companies that have environmental sustainability at the very heart of their mission.
II. Profit = Impact
Our members search for problems and solutions that are in a large enough market to generate healthy revenues and profits for self-sufficiency, scalability and maximum positive impact.
III. Scientific Truth
Our members always accept the best available scientific evidence when formulating their innovative products and services.
IV. Beyond Sustainability
Our members aim to build companies that not only satisfy the most ambitious environmental sustainability standards and certifications; they aim to go beyond and exceed them to achieve true regenerative status.
V. Continuous Improvement
Our members aim to continuously improve all aspects of their startup companies in sustainability standards and in the quality of their products and services in order to truly delight their customers.
VI. Honesty
Our members will always be truthful about the true and comprehensive environmental impact of their innovative products & services. ZERO greenwashing.
VII. Multistakeholder Care
Our members aim to build startup companies that take care of all stakeholders equally to amplify cooperation to ensure everyone gets a slice of a much bigger pie.
VIII. Co-created Community
Our members have the freedom to co-create our community and shape the direction of our shared innovation journey together.
IX. Self Governing Community
Our members have the power to govern their own community by having a voice and real power to shape decision making.
X. Co-created Learning
Our members believe in education through community collaboration, co-creation and co-design. We know there are no gurus and that no individual has all the answers. We primarily learn from each other through action, content creation and knowledge sharing.
XI. Self Replicating
Our members play a central role in expanding the community by finding and helping other aspiring eco-entrepreneurs to join and take part. We grow our community together with the help of all members.
XII. Co-ownership
Our members have co-ownership of all Intellectual Property they have created with Solve Earth and all other members that were involved in that specific creation process. We ensure that all members’ contributions are recognised, protected and fairly rewarded.
XIII. Productive Activism
Our members believe in change by producing a new future and showing it- not telling people what to do. We are troublemakers for the greater good by producing new products and services.
XIV. Diverse
Our members come from diverse professions, cultures, backgrounds, educational levels and places. We believe that the best ideas come from the combination of uniquely different viewpoints and everyone has something valuable to contribute regardless of background, skills or ability level.
XV. Rapid Experimentation
Our members don’t get bogged down discussing theory all day every day; they take action by building experiments to get real world feedback on what works and what doesn’t work to build real solutions to a problem quickly.
XVI. Trust
Our members put trust at the heart of every relationship and consider trust to be more valuable than money to build a community where everyone feels safe, respected, heard and valued.
XVII. Soul Work
Our members only work on problems and projects they truly, deeply care about. With our passions ignited, our capabilities become turbocharged faster than we thought was even possible.
XVIII. Inspiring
Our members aim to solve tough problems to inspire themselves, their community and future generations of eco-entrepreneurs to show that what was considered an impossible dream can be made into reality.
XIX. Team Care
Our members form teams that work to live, not live to work! Members take care of their teams and take care of themselves by ensuring safe and healthy working environments that enable flexible, autonomous work that fits the team member e.g remote working.
XX. Fun
Our members understand that working hard on their dreams to achieve personal fulfillment is vital, but they also understand that having a good time, playing games, letting their hair down and having fun is the only way to truly love your work. We are free to be ourselves and have a great time.